Views & insights
Practical views, insights and lessons from years of helping organisations navigate the changing digital landscape – covering websites, technology, communications and the decisions that shape them.
Don’t let technology dictate how you work
Technology should support the way your organisation works, not dictate it. By understanding existing processes, data flows and communication systems, you can identify opportunities to connect applications, automate repetitive tasks and create more efficient ways of working.
Why a new website is only part of the solution
A new website can improve how an organisation communicates, but it won’t necessarily address the processes behind it. By understanding how data, systems and communications currently work together, organisations can develop digital solutions that deliver greater value in the long term.
The importance of keeping your digital accounts under control
Digital accounts can quickly become fragmented, particularly when different employees, agencies and suppliers set them up over time. Knowing who owns your domain, hosting and other key accounts can save significant time, cost and frustration when you need to make changes.
Building a strong digital foundation
A successful website starts with more than good design and content. From your domain and hosting to business email and the right website platform, establishing the technical foundations properly from the outset can improve security, flexibility and save considerable time later.